Over the years, the conversation around PR measurement has evolved, yet one persistent challenge remains — how to prove the financial return on investment (ROI) of public relations...
The Location Marketing Awards (LOMA), often referred to as the Oscar of the outdoor advertising industry, is proud to announce its partnership with P+ Measurement Services...
Red Gecko Limited, a leading public relations Consultancy Firm has emerged the 2023 Outstanding PR Agency at the Momentous Outstanding Personality Awards (MOPA). The MOPA...
In public relations, just as you and I can’t deny that PR starts and ends with research, we have agreed that Ad value equivalencies, impression counts,...
